Buzzword Landmines: Ten Phrases That Can Undermine Your Best UX Efforts

September 16, 2017
1pm  -  1:50pm
Trinity 4

Every day, we are exposed to conversations, meetings, emails, and presentations filled with near endless streams of “corporate buzzwords.” While originally intended to clarify complex concepts, many of these words and phrases have devolved into meaningless abstractions whose definitions vary widely between different organizations and teams. This presentation will take a humorous yet insightful look at ten buzzwords every UX professional should recognize as potential landmines of confusion. For each one, we will offer ideas and techniques to help you cut through this ambiguity, thereby increasing your understanding of the project’s real goals and improving the effectiveness of your proposed solutions.

Session Category :  Design