Creative Conflict: Throw Your Company Into Chaos (And Spark Innovation)

September 15, 2017
2:00pm  -  2:50pm
Chinaberry

Tension. Conflict. Clash. Sound like a recipe for chaos? Maybe. But divergent thinking and creative conflict are the ingredients needed to innovate successfully.

This talk will explore a simple framework for harnessing constructive conflict to spark innovation. Learn to identify four key innovator archetypes and explore how to embrace contrasting perspectives to generate fresh, hybrid ideas. Plus, hear how to accelerate the failure cycle by embracing experimentation and move ideas from concept to execution.

Session Category :  Content Strategy