In the world of UI/UX there are specific formulas to create a pleasing to the eye and easy to use interface when building a website. In the world of Search Engine Optimization or SEO the formula for success is a moving target.
In this presentation, John will show how with Google’s tools you can identify what keywords are hot topics, build content around those topics and verify the results. And then do it all again until you find the successful combination.
Attend this session and learn how these two worlds can combine into a formula that pleases the user and the search engines.
Session Category : SEO and Social Marketing