Session: Defending Creative Designs

Speaker: Matt Donovan

Track: Career Development

Day: Saturday, July 16th, 2011

Time: 3:00pm

Length: 1 hour

Working as a creative designer in the corporate world can be frustrating. You get assigned to a project for your expertise but come critique time, everyone's opinion is equal to or greater than yours – and the most opinionated clients usually have the worst taste.

In this session you'll learn how to defend good work and turn painful, subjective conversations about taste into more helpful, objective conversations about design goals.