Session: Designing for Awareness

Track: Development

Day: Saturday, July 16th, 2011

Time: 3:00pm

Length: 1 hour

Do you feel like you are being pulled in 10 different directions? You need check-in to Gowalla or Four Square, check your emails, check your voice mail, update you Facebook status, take a picture, post the picture to Flickr, tweet about the picture, and more. Does your online life affect your real one? You are not alone!

Today’s uber-connected online environment creates an Attention Economy (where everything competes for your attention), so designers and developers need to design for awareness. in this talk, Brian Sullivan will explain the various facets of attention, then Taylor Cowan will provide strategies on how you can design for awareness in the Attention Economy.