The Best Talk Coming to Big Design 2013
What You Will Learn
– What are some common biases that affect consumer behavior?
– How have companies designed around/for these biases (and how can you)?
– How can you better identify what sort of pitfalls your customers will fall into?
– How Cognitive Biases can lead to the dreaded “user error?”
For me, this will be a sleeper hit for Big Design 2013. I am really looking forward to this talk.
But, I may be biased! <yes, pun intended>