Single Most Important Talk at Big Design 2014

The single most important act any citizen can do is to vote in an election. Bonds, US Presidents, school boards, laws, and business depend upon how people vote. Since the usability issues with the Florida butterfly ballot, voting systems have been under scrutiny and UX professionals have offered a series of solutions to help improve voting systems. In this talk, we will review some of the recent research on voting systems. You will see examples of poor ballot designs and voting processes. Plus, we will review ongoing efforts to improve the user experience of voting.

About Elizabeth Rosenzweig

Elizabeth Rosenzweig is Founder and Director of World Usability Day, which she started on 2004 after her term as President of Usability Professionals Association was completed. World Usability Day has grown to include 44 countries with over 180 events. Elizabeth frequently publishes in industry journals, has written chapters in 3 published books and presents lectures at conferences around the world.

Elizabeth has worked as a consultant and employee in several major corporations for 25 years. Her experience includes design and development, ranging from website and, applications, to hardware products and technology development. Elizabeth has completed projects for many major corporations as well as academic institutions. Elizabeth holds 4 patents in intelligent user interface design.