Conference Theme: Building a Future Legacy

Ths year’s conference theme is about building a future legacy. With the impact of COVID-19 and social justice movements, the conference theme about building a future legacy takes on greater importance. We should build solutions that scale. We are super excited at the quality of conference talks that reflect building a future legacy. Check out the talks on just the first day:

• Grannie Goes Virtual: The Impact of COVID-19 on Older Consumers
• Uncharted Waters: Why It’s Important to Design for Newcomers
• Sense-Making in Digital Spaces: Site Structure, Taxonomy, and Navigation for Many Audiences
• Designing for Cognitive Bias: Using Mental Shortcuts for Good, Not Evil
• The Iowa Idea: A Century of Creativity, Innovation, Collaboration, and Persistence
• Culture, Growth & Mobility–The Value of a Well-executed Talent Strategy

This year’s theme is about future-proofing our products and services. It is not longer about can we create the future. The real questions are: What is the future we want to create together? What is our future legacy going to be?