Lara Becker

User Experience enhances customer satisfaction and loyalty by improving the usability, ease of use, and pleasure provided in the interaction between the customer and the product. By analyzing client objectives and user needs, I help design & development teams validate and refine strategic business requirements, articulate proposed solutions and facilitate the collaborative and iterative process that creates intuitive interface designs.

I help provide the best User Experience using a myriad of deliverables including: task analysis, competitive analysis, heuristic evaluations, usability testing, focus groups, shadow studies, gorilla and A/B testing, prototypes, wireframes, journey maps, design patterns, graphics and more.