Madeline Packard

As a documentary filmmaker turned user experience designer, Madeline has developed a unique perspective when it comes to user research and strategy. Influenced by her experiences filming with individuals and working with diverse teams across the U.S., she aspires to continue bringing user-centric solutions to the next stage of her career as an Associate User Experience Designer for market research platform Lucid. Off the clock, she works with a remote user experience team for a non-profit organization and provides freelance consulting for user experience and video content strategy.

Madeline graduated with a B.S. in Radio-Television-Film from the University of Texas at Austin and received her User Experience Design certification from Southern Methodist University. In her spare time, you’ll find Madeline exploring AR/VR/XR design principles, playing video games, and reading.