Natalie Schraufnagel

Natalie Schraufnagel is a consultant of PARK where she consults and coaches major leading global brands on how to maximize design value. In addition, she is a tutor for Grow where
she educates and coaches professionals of product development disciples on design and innovation lead practices.

She graduated from Northwestern University with a Masters in Product Design and Development Management and holds a BFA in Industrial Design from Milwaukee Institute of Art and Design. Natalie practiced product design working in medical, electronic, consumable and automotive industries. She led creative roles from designer to lead designer to design manager in startups, consultancies, and corporations across the USA.

Natalie has a passion for design in visual brand language, process, strategy, consumer journey and how information is communicated within corporations and consultancies.